After spending the whole Summer navigating the local ecosystem of Edmonton and helping businesses and organizations with a wide range of services, I have decided to create my own business: Nyloc Consulting! Having been encouraged to do so for many months by many esteemed colleagues and friends, I felt the time was ripe to formalize the assistance I offer to individuals and organizations by creating a sole proprietorship. The three pillars of my service — as seen in the logo above — are 1) consultation, 2) analysis and 3) networking. Visit the "services" tab for more information on these services.
The word "Nyloc" is special to me, as it is my name spelled backwards, replacing the "i" with a "y" to make it more aesthetic and phonetic. It's a name I've used for many years to represent my "online persona", and some even use it as my nickname.
The logo I chose for my brand (seen on the right) represents my slogan: Helping you connect! No matter who you are or how far you are, I'm all about bridge building and connections between individuals and/or organizations. There's nothing I enjoy more than bringing people from all walks of life together!
As for the colour of the logo, I chose the colour blue which represents the francophone nature of my business — a key aspect of Nyloc Consulting.
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